**Job Description**:
The healthcare ecosystem is rapidly evolving, with changes in policies and expectations for how we must show value to our stakeholders; looking forward, pharmaceutical sector will grow largely due to an aging population, a greater prevalence of chronic diseases and improvements in access to healthcare.
Our company’s Purpose is to use the power of leading-edge science to save and improve lives around the world and our Aspiration is to be the premier research-intensive biopharmaceutical company.
In particular, as Business Unit Specialty, we are at a pivotal point in our journey to become an Agnostic Therapeutic Area, a division that want to be an innovative and dynamic commercial platform.




We are now recruiting for a dynamic, passionate and driven Brand & Customer Manager that will be critical to guarantee the ongoing success in the diabetes area.
**Key responsibilities are**:
**Marketing Strategy**
- Implement marketing strategy and plans for the diabetes portfolio, including the adaptation of global/regional plans to country’s regulations/needs, deeply knowing market environment and therapeutic area specificities
- Include innovative activities in the marketing plans
- Establish clear KPIs to monitor product performance
- Elaborate sales forecast in line with product lifecycle, market environment and product strategy
- Plan promotional budget expense at best in order to maximize the investment, respecting product strategy and company’s guidelines
- Manage the product business establishing strong relations with field force and all the supporting functions
**Internal relationships**
Become the point of contact for the sales force for all queries relating to products within the therapy area, clearly communicating with passion their benefits whilst incorporating any feedback into the brand plan.




- Proactively lead core cross functional Brand Team to ensure efficient integration and collaboration across key functions contributing to the Brand.
- Brief sales force and other internal parties on brand and promotional strategy and associated materials.
- Ensure all projects are in line with the European and global strategy and support the goals of other products in the franchise where applicable.
- Assure rapid decision making, always in respect of compliance, in order to be reactive to market environment.
- Develop and implement promotional and non-promotional materials and programs.
- Work with the team to develop marketing strategy and plans for Italy.
- Work in collaboration with Medical, Brand Promotions and Multi Channel Communications to develop materials.
**Customer relationships**
Understand customer perspective and develop solutions which best meet customer needs and help improve patient outcomes, including HCP and patient education initiatives as appropriate.
**Business operations**




- Proactively liaise and collaborate with various functions, including Sales force, Customer Insight and Analytics, Business Services, External Affairs, Medical and Scientific Affairs, Finance, Supply Chain and Regulatory Affairs, to ensure optimal alignment and effective implementation of business plans.
- Day-to-day management of promotional budget to optimize effectiveness and efficiency in line with our company compliance standards.
- Conduct all business activities in line with our company principles and vision
- Input to annual profit plan and long-range operating plans
- Conduct all activities in compliance with company policies and standards, and with the PMCPA Code of Practice and MHRA guidance.
- Proactively liaise and collaborate with regional and global colleagues.
**Requirements**:
- University degree from accredited university. Advanced degree (MBA) preferred.
- 4+ years of relevant experience working in a marketing pharmaceutical environment.




- Experience in diabetes area preferred
- Other experiences in other support functions & international experience a plus
- Understanding of Brand and Customer marketing and multichannel communication.
- Sales on Account Management experience would be a plus.
- Excellent communication and people skills to serve as key contact for regional groups and sales force interaction.
- Strong analytical and financial skills to synthesize local insights as input to the brand strategy and oversee the local brand forecast and budget
- Technology savvy
**Who we are **
We are known as Merck & Co., Inc., Rahway, New Jersey, USA in the United States and Canada and MSD everywhere else. For more than a century, we have been inventing for life, bringing forward medicines and vaccines for many of the world's most challenging diseases. Today,



our company continues to be at the forefront of research to deliver innovative health solutions and advance the prevention and treatment of diseases that threaten people and animals around the world.
**What we look for **
Imagine getting up in the morning for a job as important as helping to save and improve lives around