Are you looking for an enterprising, creative, international job in the world of instrumentation and automation?
Take a next career step in Yokogawa as Sales specialist Flow Meter Instruments joining a young team of Product Specialists.
REPORTS TO: Product Marketing Manager
As Product Marketing Specialist you:
- Plan and develop a BU Annual Business Plan (ABP) and create a sales & marketing planning for own product portfolio.
- Provide direction to sales & marketing activities, setting targets on existing customers and new customers.
- Develop and maintain the product portfolio, in line with the BU Annual Business Plan, ensuring that business plan targets are met.




- Monitor and stimulate a complete and correct product administration, report to management & corporate product marketing.
- Support Sales dept. with the necessary product knowledge and technical expertise.
- Promote actively own product line, supporting sales dept., through direct visits, demos at customers.
- Develop sales tools and training material for sales, customer service, distributors and clients.
- Maintain market awareness and market intelligence, ensuring feedback from sales, and other colleagues.
- Make competitor analysis/comparisons.
- Identify addressable market size and our market share.
- Identify new product and/or solutions for existing and/or new markets.
- Research and analyze market conditions and articulate market requirements.
- Support the Marketing Communications team in the development of MarCom plans, in line with the BU business and marketing plan.
- Continuously improve and maintain technical and commercial knowledge.
- Conduct business ethically at all times.
- have a technical and/or sales background (experience and/or education) focused on Industrial Automation, preferable on Analytical instruments (at least 2 years).
- Chemical background is an edge




- Are Italian mother language and demonstrate good English fluency in speaking and in writing.
- Be familiar using Microsoft office
- Are available for frequent travel in Italy and Europe (Netherland).
- Residency in the vicinity of our office (North Milan area)
Must be able to effectively manage time, organize and manage multiple priorities; possess excellent interpersonal and communication skills; enjoy working with a variety of people and have a strong commitment to company values.
For Yokogawa, diversity and inclusion is not just a human resources initiative or social to-do. It is something that we strongly believe and promote. We aim to recruit talent who dare to bring change to our organization with a diverse mindset and refreshing new views.
Yokogawa wants a Diverse, Equitable, and Inclusive culture. We will actively recruit, develop, and promote people from a variety of backgrounds who differ in terms of experience, knowledge, thinking styles, perspective, cultural background,



and socioeconomic status. We will not discriminate based on any categorization of humankind. Yokogawa values differences and enables everyone to belong, contribute, succeed, and demonstrate their full potential.
We are also offering:
- Enterprising, creative, internationally oriented work environment.
- On the job training and continuous learning, development and growth process.
- Attractive sales growth opportunities.
- Innovative, technically advanced products.
- Freedom and great personal responsibility.
- Smart organization with short lines.
- Long-term strategic business vision.
- Good and informal working atmosphere, excellent benefits package.
Not just a job, but a career
Yokogawa, award winner for ‘Best Asset Monitoring Technology’ and ‘Best Digital Twin Technology’ at the HP Awards, is a leading provider of industrial automation, test and measurement, information systems and industrial services in several industries.




Our aim is to shape a better future for our planet through supporting the energy transition, (bio)technology, artificial intelligence, industrial cybersecurity, etc. We are committed to the United Nations sustainable development goals by utilizing our ability to measure and connect.
About the Team
Our 18,000 employees work in over 60 countries with one corporate mission, to "co-innovate tomorrow". We are looking for dynamic colleagues who share our passion for technology and care for our planet. In return, we offer you great career opportunities to grow yourself in a truly global culture where respect, value creation, collaboration, integrity, and gratitude are highly valued and exhibited in everything we do.
Diverse, Equitable & Inclusive culture
Yokogawa is an Equal Opportunity Employer. Yokogawa wants a diverse, equitable and inclusive culture. We will actively recruit, develop,



and promote people from a variety of backgrounds who differ in terms of experience, knowledge, thinking styles, perspective, cultural background, and socioeconomic status. We will not discriminate based on race, skin color, age, sex, gender identity and expression, sexual o