360 Marketing & Communication - Food Europe - [W778]
Pubblicato il 24-01-2025 - Electrolux Professional in Pordenone
Electrolux Professional presents:
360 MARKETING & COMMUNICATION - FOOD EUROPE BUSINESS AREA
Pordenone, Italy
Tell the stories that put Electrolux Professional at the heart of businesses around the world.
Being part of the Electrolux Professional team means one day is never the same as the next. What drives us every day is our mission to make our customers’ work-life easier, more profitable - and truly sustainable. Becoming the OnE trusted partner, managing their complete operations. Understanding their daily journey - and making it a winning one - whether they run a hotel, restaurant, laundry or café.
Acting in a truly sustainable way means going beyond just products; connecting users with intelligence,
humans with technology and innovative thinkers with relevant business models. And providing the most inclusive service offering with expertise, state-of-the-art interfaces and the best people network.
Together with you, we will grow and create sustainable experiences for people and the world around us, in food, beverage and laundry. Electrolux Professional - we are The OnE.
A REGULAR DAY AT WORK / MAIN RESPONSIBILITIES
- Commercial Launches (360 omni-channel management)
- Customer Insight (pain points)
- Competitive assessment on proof points and key Marketing messages
- Global activation of Commercial Launches programs, data driven monitoring, continuous improvement
- Business partnering with Segment, Product Managers, Customer Care and R&D;
- Supervision and coordination of the Customer Care macro topics and marketing actions (traditional and digital marketing)
- Budget responsibility
- Project and people leadership
YOU
- Excellent public speaking and presentation skills
- Business storytelling skill
- Good financial understanding
- Works independently, with guidance only in the most complex situations
- Intercultural communication
- Creates networks internally and externally
- Works well on different managerial levels
- Drives digital thinking within own area
- Leadership and strong cross-collaborating mindset
EDUCATION & EXPERIENCE
- University Degree
- Proven expertise in Marketing of assigned Business Area
- Project Management advanced to professional
- Marketing Automation: use of CRM for campaign management and monitoring
- Office 365, digital workplace
- Knowledge of trademark governance and processes
- Brand management experience
- Fluent English is mandatory both written and spoken, any other language will be considered a plus
All positions are open to disadvantaged categories as per L.68/99
**About Electrolux Professional**
Electrolux Professional is one of the leading global providers of food service, beverage and laundry for professional users. Our innovative products and worldwide service network make our customers’ work-life easier, more profitable - and truly sustainable every day.
Our solutions and products are manufactured in 13 plants in seven countries and sold in over 110 countries. In 2021, Electrolux Professional had global sales of SEK 7,9bn and approximately 4,000 employees. Electrolux Professional’s B-shares are listed at Nasdaq Stockholm. From July 1, our global business is divided into five Business Areas (BA): BA Beverage & Food Preparation, BA Laundry, BA Food Americas, BA Food APAC & MEA and BA Food Europe.