For our **Etinet **brand we are looking for a **SEO/SEM & Marketing Specialist** to join our team.
**Key responsibilities**
The resource will deal with projects and clients in close collaboration with the** SEO team**, and will have to independently manage the activities aimed at optimizing the websites of our clients, performing the following tasks:
- Technical optimisation of sites
- Ability to write SEO-oriented text content
- Analysis and reporting
- Customer relationship management Required skills, competencies, and experience
**Requistions**
- At least 2 years' experience in a similar position
- Basic HTML knowledge (understand code by reading it and be able to make basic changes)




- Knowledge of Google Suite and Office package
- Use of and familiarity with the main Google tools: Analytics, Merchant Center, Search Console, Tag Manager and Looker Studio
- Familiarity with the use of CMSs such as Wordpress
- Excellent theoretical knowledge of search engine dynamics (spider operation, ranking factors)
- Excellent knowledge of the main tools to be used in SEO activities: Google Search Console, Google Tag Manager, Screaming Frog, Semrush, Majestic SEO, GA4, etc.
- Excellent communication and writing skills in Italian
- Fluency in English
**Other skills**
- Attention to details and data analysis
- Willingness to work in a team and share knowledge
- Excellent organizational skills, autonomy and precision
- Ability to relate directly with customers
- Ability to understand and implement customer feedback Passion for digital and continuous updating
- Google certifications